Dana is the Co-Founder and Chief Commercial Officer of Parcel Perform, the leading delivery experience platform for businesses covering 950+ logistics carriers worldwide. She leads the global go-to-market strategies and expansion efforts alongside the growth and commercial strategy within the company.

The German-born entrepreneur and e-commerce logistics enthusiast worked in global strategy and regional business development roles for international logistics companies in Europe and Asia.

Dana is a member of the distinguished eFounder Fellowship program by Alibaba, a network of international entrepreneurs and business leaders passionate about driving digital transformation. She also co-hosts the logistics podcast series ‘The Logistics Tribe’ and is an advisory board member of the German Logistics Association (BVL – Bundesvereinigung Logistik).

Dana is based in Berlin and shuttles among Parcel Perform’s offices in Singapore, The United States, Germany, and Vietnam. She is passionate about tech, change management, conscious leadership, and the latest e-commerce trends; her ambition is to pioneer digital transformation in e-commerce logistics with passion, empathy, and conscious collaboration.