Alex obtained his Masters degree from Tianjin University of Finance and Economics, and used to work in Mengniu Dairy Group Co., Ltd as general manager of the overseas region, leading Mengniu to become the first brand of normal temperature liquid milk in the Hong Kong market. He was the co-founder and general manager of Shenzhen ShengMuWeiYe Trade Co., Ltd, and Shengmu Organic Milk, ranking to the third largest dairy brand in the Shenzhen area.

Alex joined S.F. Express in 2017 as the deputy general manager of the Foshan area, meanwhile also in charge of Marketing & Sales, then internally transferred to S.F. Express (Europe) as general manager. Alex is confident to lead the team to expand the business and build the operational network in Europe, with the aim of providing customers with logistics services, business services and financial services of high quality.

S.F. Express (SF) is one of China’s leading comprehensive service providers of express logistics and it aims to provide customers with integrated and comprehensive logistics solutions. SF is also an intelligent logistics provider with the advantage of network scale. Boasting its mass logistics networks at home and abroad, SF is an integrated logistics service operator with “Aviation network + Ground network + Information network”.

In 2016, SF sets up its base in London to provide import and export express services between Western Europe and China.